Maine SBDC Retail Portal

Pro-Active Retailing: Take Your Business to the Next Level

5/21/2010

Retail Expert Rick Segel

Hilton Garden Inn, Freeport

Pro-Active retailing means NOT sitting back and waiting for customers to just walk through the front door. Those days are over. In this very entertaining seminar Rick revealed how to strategically revitalize your business with a philosophy that shifts focus to a customer-centric "Benefit Quotient" which involves:
  • Understanding the "New Economy" customer
  • Embracing the latest e-commerce technology for extraordinary growth
  • Demystifying inbound marketing and the best social media strategies the smallest businesses can use
  • Learning the latest in pricing practices for customer approval and merchandise optimization
  • Harnessing powerful tactics to increase average transaction size
  • Discovering the best promotions that will keep customers coming back and talking about your business
 

 

 

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